Press Release

Trauma Free World Spins Off a New Innovation Division to Massively Expand Trauma-Informed Care
The Global Trauma Alliance is a bold step forward in our mission to make trauma-informed care accessible worldwide. By leveraging innovative technologies like Ticco, we can empower caregivers to provide support at critical moments
FOR IMMEDIATE RELEASE

Trauma Free World Launches Global Trauma Alliance to Innovate and Scale Trauma-Informed Care Worldwide

[CINCINNATI, MARCH 5, 2025] — Trauma Free World, a global leader in trauma-informed care training, is proud to announce the creation of a new spin-off initiative, the Global Trauma Alliance. This new division will focus on developing breakthrough technologies and innovations that scale the adoption of trauma-informed care on a global level.

Driving Innovation and Scalable Solutions

Dr. Rob Hall, who has served as Trauma Free World’s President for the past five years, has been named the head of the new Global Trauma Alliance division. Dr. Hall’s mission is to unite global experts across technology, business, and trauma care to make a transformative impact on childhood trauma.

The team’s first major initiative is the launch of Ticco, an AI-powered trauma coach designed to provide caregivers with expert, empathetic support and advice whenever and wherever they need it.

Dr. Hall commented on the launch, saying, 'The Global Trauma Alliance is a bold step forward in our mission to make trauma-informed care accessible worldwide. By leveraging innovative technologies like Ticco, we can empower caregivers and provide personalized support that guides healthy, positive interactions and helps keep families going through difficult issues.'

Expanding Training Efforts at Trauma Free World

Dr. Julie Cooper, formerly Trauma Free World’s Senior Vice President of Training & Curriculum, will step into the role of President of the organization’s core training division. In her new position, Dr. Cooper will lead Trauma Free World’s efforts to expand its training initiatives globally.

As her first major act, she has announced that all on-demand courses will now be available for free, ensuring broader access to trauma-informed care training for caregivers and professionals worldwide.

Aligned Mission, Shared Governance

While Trauma Free World and the Global Trauma Alliance will operate as distinct initiatives, they remain deeply aligned in their mission to spread trauma-informed care to everyone, everywhere. Both divisions will report to the Trauma Free World board and will share the same 501(c)(3) certification and EIN numbers.

About Trauma Free World

Trauma Free World is a nonprofit organization dedicated to equipping caregivers, educators, and organizations with the knowledge and tools to provide trauma-informed care. With a focus on training and support, Trauma Free World is committed to creating environments where healing and hope can thrive.

About Global Trauma Alliance

The Global Trauma Alliance is a collection of trauma, tech, and business experts working together to develop tech-forward innovations that help to massively scale the distribution and practice of trauma-informed care. Their first priority project is Ticco, an AI-based trauma coach app that builds confidence and equips caregivers and staff to help kids heal. 

Media Contact:
Jill Mairn
CMO, Global Trauma Alliance
(513) 227-9038
jill@globaltraumaalliance.org

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Creating innovative, tech-forward solutions to revolutionize how we care for kids around the globe. 

The Global Trauma Alliance is a division of Trauma Free World, a 501(c)(3) nonprofit organization. All donations are tax-deductible in full or in part. EIN:31-1468516
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